Private label supplements

Posted by in Own Label Supplements on May 27, 2014 . .

Private label supplements supplier

If you are trying to carve out a lucrative market for yourself in the highly competitive natural health industry, re-selling wholesale supplements, it is important to choose a wholesale supplier who offers you a private label option. This is because private labelling is one of the best ways to differentiate your products from those of your competitors, build your brand, develop a loyal customer base, boost profits and increase sales. Specialist Supplements is such a supplier.

Although there are a number of other private label supplement suppliers out there, Specialist Supplements Ltd is one of the only suppliers who:

  • has no minimum order requirements!
  • charges only a small, one-off fee for Own Label setup - no contracts, no ongoing fees, no fee per item sold and no print costs (label printing for all future orders with us is FREE)
  • dropships private label products for FREE - this includes labelling your products and shipping them directly to your customers for you (all you pay is a small postage fee, dependent on weight)
  • does everything in-house - so you only have to deal with one supplier
  • has the experience and expertise to assist you in creating your very own supplements and health foods range - we have been trading since 1995, have a well-established reputation and are a company you can trust!

And we can even go a step further to help turn your new personalised range of supplements into a successful business, by creating pot images, a branded website and/or advertising materials that feature your private label supplements. All great ways to get the word out about your brand, attract new customers, target a specific market and sell more!

Our specialist supplements - formulated in-house by our own nutritionists to give you the edge over standard high-street offerings - are available to you as private label supplements, or you can choose to re-sell our products under our branding. Either way, you can rest assured that you are receiving high quality products, manufactured in the UK under GMP (Good Manufacturing Practice and ISO 9001 standards) that you can be proud to re-sell.

Creating labels to sell your brand!

Having the right labels can make the difference between a customer buying or walking away from your products. Standing out from your competitors, for all the right reasons, is therefore an essential part of any successful retail business strategy.

Private labelling allows you to showcase a range that:

  • is unique to your business
  • is priced by you - without fears over same-brand price comparisons, you can set your own re-sale prices and increase your profit margins!
  • appeals to your target market
  • adds prestige your company and helps to build your brand (e.g. by featuring your logo and company name, company colours etc)
  • keeps customers coming back to you (selling under a manufacturer's name does nothing for your rate of repeat business; private labelling allows you to feature your own contact details, including web address, on the products).

Your competition is everywhere, so it is essential that you retain your customers and continually attract new ones. Developing your own private brand can help you to grow your customer base up to 6 times faster and avoid direct pricing wars. Our tremendous pool of industry knowledge and experience enables us to to create effective private labels that are not only legally compliant, but also reflect latest industry trends - we know what your customers are looking for.

Create your private label supplements brand in 3 easy steps!   

  1. Complete our questionnaire: Once your have purchased Own Label, you will be sent an online questionnaire to complete. This will provide us with the information we need to get started designing your private labels.
  2. Pick a design: In the questionnaire, you will be asked to pick from one of our design templates (you get to add your logo, colours, contact details etc), or you can choose to supply us with your own pre-designed artwork (in the required dimensions).
  3. Your private label supplements are ready: Within a matter of days, and following sample proofs and an approval process, you will have your very own range of private label supplements, ready to be re-sold!

It's as simple as that!

How to get started

If you would like to have your own range of private label supplements, all you need to do is register with us - it's FREE! You will then have access to the private areas of this members-only website and will be able to purchase the Own Label package that is right for you.

We look forward to working with you, and don't forget to connect to us on LinkedIn and for regular trade updates.

Tags: white label, private label, own label Last update: May 27, 2014